Manager - Sales and Trade Development Cross Rivers.Sales and Distribution

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<b>Reports To:</b> General Manager - Regional Operations South
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<b>Division:</b> Sales and Distribution
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<b>Mission:</b>
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<li>Co-ordinate execution of regional trade marketing strategies to drive MTNN’s value and growth aspirations.</li>
<li>To propagate the MTN Brand within the region, through the development and implementation of innovative marketing initiatives.</li>
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<b>Description:</b>
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<li>Execute the retail strategy in the territory to achieve the objective of retail expansion, dominance, mind share and loyalty in the region.&nbsp;</li>
<li>Identify, create and execute Communal &amp; Goodwill events and sponsorship initiatives in the region to drive affinity and localization of the MTN brand in the region.&nbsp;</li>
<li>Research and provide feedback reports on competitor activity, network quality, peculiar market situations and any issues affecting the marketing of MTNN products in the region</li>
<li>Achieve BTL visibility objectives across all outlet types and category in the region through the effective planning and execution of merchandising.&nbsp;</li>
<li>Review analysis of regional marketing surveys on current and new product concepts and recommend future product development within the region.&nbsp;</li>
<li>Develop and execute territory specific trade marketing initiatives to ensure achievement of the business objectives in the region.&nbsp;</li>
<li>Develop and manage profitable and sustainable partnerships to achieve our data device and mobile money objectives in the territory.&nbsp;</li>
<li>Ensure standard look and feel across all MTN retail outlet types in the territory&nbsp;</li>
<li>Ensure effective communication of the MTN brand and proposition at the retail layer of the distribution channel&nbsp;</li>
<li>Assist in establishing and maintaining consistent corporate image throughout product lines, promotional materials, and events.&nbsp;</li>
<li>Co-ordinate the presence and relationship of MTNN with stakeholders and policy makers at the regional levels.</li>
<li>Manage development, production, and distribution of promotional and collateral materials to support sales and marketing programs within the region.</li>
<li>Coach and develop Regional Sales and trade development team</li>
<li>Build and maintain relationships with internal and external stakeholders in the region</li>
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<b>Education:</b>
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<li>First degree in any related discipline</li>
<li>Fluent in English</li>
<li>Possession of a master’s degree may be an advantage</li>
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<b>Experience:</b>
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6- 13 years’ experience which includes:
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<li>Minimum of 3 years’ experience in an area of specialization; with experience in supervising/managing others</li>
<li>Experience working in a medium to large organization</li>
<li>Marketing management experience within the telecommunications, FMCG’s or ‘new age’ service industry</li>
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